The question is “why”? Here’s the answer: the studios are promoting 3-D films right now in an effort to convince the theaters to convert to digital projection. Once all theatres go digital, there will be no need for the studios to create expensive 35mm prints, they’ll be no more costs for reels and cans; the cost of transporting 100 pound film canisters coast to coast, the cost of storing prints in film depots and later, the cost of destroying worn prints will be eliminated. The savings to the studios will be enormous.3-D is a Fad
Ещё интересна эта цитата
Leonard Maltin, a film critic and historian based in Los Angeles, says that the studios' expectations about 3-D currently "are an absolute replica of the pronouncements and interviews that came out in 1953."Из аналитической статьи WSJ Can 3-D Save Hollywood?